{"id":143,"date":"2025-03-12T11:28:15","date_gmt":"2025-03-12T11:28:15","guid":{"rendered":"https:\/\/tennisring.com\/?p=143"},"modified":"2025-03-12T11:28:15","modified_gmt":"2025-03-12T11:28:15","slug":"roger-federers-savvy-investment-nets-him-almost-triple-his-tennis-earnings","status":"publish","type":"post","link":"https:\/\/tennisring.com\/?p=143","title":{"rendered":"Roger Federer\u2019s savvy investment nets him almost triple his tennis earnings"},"content":{"rendered":"<p>Already a multi-millionaire thanks to his tennis career, Roger Federer\u2019s greatest financial gain actually came away from the court.<\/p>\n<p>The Swiss is third in the all-time career prize money top earners in tennis history, behind only Novak Djokovic and Rafael Nadal, but his recent business ventures have seen make a lot more money than he ever did in his career.<\/p>\n<p><a href=\"https:\/\/www.tennis365.com\/tag\/roger-federer\">Federer<\/a> was already a fan of Swiss running shoe company On Running so reached out for a partnership with the brand and when your country\u2019s biggest sporting star offers something like that, you say yes.<\/p>\n<p>On Running sold 3% equity in the company to Federer, making him the face of the brand and also designing his own shoe, which had a huge boost to their fortunes.<\/p>\n<p>With Federer\u2019s support and fame, the shoe company\u2019s value soared to $12 billion and when the company went public in September 2021, shares were sold at $24 meaning Federer\u2019s cut was now worth a staggering $360 million almost three times as much as the $130 million he earned in tennis.<\/p>\n<p>On told Tennis365 in April how Federer was involved in creating his own shoe line.<\/p>\n<p>\u201cRoger\u2019s contribution towards the success and immense popularity of The ROGER Pro is unquestionable and he continues to be one of On\u2019s most admired innovation leaders,\u201d they said.<\/p>\n<p>\u201cRoger\u2019s wealth of knowledge and expertise has been instrumental in every aspect of the performance design and technology adapted to meet the demands of the game.<\/p>\n<p>Federer\u2019s skill and marketability have made him one of the richest athletes in the world and in 2020, Forbes named him as the world\u2019s highest-paid athlete.<\/p>\n<p>The 20-time Grand Slam winner also earned a considerable amount from sponsors such as Rolex, Mercedes-Benz, and Wilson.<\/p>\n<h3>More Tennis News<\/h3>\n<p><a href=\"https:\/\/www.tennis365.com\/tennis-news\/rafael-nadal-reveals-roger-federer-best-novak-djokovic-rivalry\"><strong>Rafael Nadal reveals when Roger Federer was at his very best in surprise revelation<\/strong><\/a><\/p>\n<p><a href=\"https:\/\/www.tennis365.com\/tennis-news\/compared-roger-federer-rafa-nadal-and-novak-djokovic-past-the-age-of-35\"><strong>Compared: Roger Federer, Rafa Nadal and Novak Djokovic past the age of 35<\/strong><\/a><\/p>\n<p>In 2018, Japanese apparel maker Uniqlo tempted Federer away from Nike with a 10-year $300 million deal, making it one of the biggest sponsorship deals of any athlete.<\/p>\n<p>Elsewhere, Chilean plant-based food company NotCo received $330 million in investment from a number of the athletes, including Federer as well as F1 driver Lewis Hamilton and golfer Tiger Woods.<\/p>\n<p>Federer is not the only tennis player to dip his toe in investments with Rafael Nadal recently receiving \u20ac100 million after selling 44.9% of his tennis academy in Mallorca. The Spaniard also earns money from being a tennis ambassador for Saudi Arabia.<\/p>\n<p>Andy Murray has a number of investments such as Castore, Game4Padel, PerkBox and WeSwap.<\/p>\n<p>The Scot also owns a \u00a32 million hotel near his Dunblane home where he got married.<\/p>\n<p>Last year, Djokovic unveiled a new wellness product, SILA, with Austrian company Waterdrop.<\/p>\n<p>\u201cThe idea to create SILA started more than 10 years ago,\u201d Djokovic said.<\/p>\n<p>\u201cI started being more disciplined, passionate and relentless about finding the best ways to improve myself both on and off the court.<\/p>\n<p>\u201cI was so inspired by the overall wellness state I was in and how it was affecting my performance, that I decided to look into creating my own brand that could enrich people\u2019s lives the same way it did mine.\u201d<\/p>\n<p>Read next:\u00a0<a href=\"https:\/\/www.tennis365.com\/atp-tour\/holger-rune-that-tweener-looked-like-roger-federer-stefanos-tsitsipas-dad\"><strong>Holger Rune on THAT tweener: \u2018I thought I looked like Roger Federer\u2019<\/strong><\/a><\/p>\n<p>The post <a rel=\"nofollow\" href=\"https:\/\/www.tennis365.com\/tennis-news\/roger-federers-investment-on-running-triple-tennis-earnings\">Roger Federer\u2019s savvy investment nets him almost triple his tennis earnings<\/a> appeared first on <a rel=\"nofollow\" href=\"https:\/\/www.tennis365.com\/\">Tennis365<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Already a multi-millionaire thanks to his tennis career, Roger Federer\u2019s greatest financial gain actually came away from the court. The Swiss is third in the all-time career prize money top earners in tennis history, behind only Novak Djokovic and Rafael Nadal, but his recent business ventures have seen make a lot more money than he [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-143","post","type-post","status-publish","format-standard","hentry","category-articles"],"_links":{"self":[{"href":"https:\/\/tennisring.com\/index.php?rest_route=\/wp\/v2\/posts\/143","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tennisring.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tennisring.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tennisring.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tennisring.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=143"}],"version-history":[{"count":0,"href":"https:\/\/tennisring.com\/index.php?rest_route=\/wp\/v2\/posts\/143\/revisions"}],"wp:attachment":[{"href":"https:\/\/tennisring.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=143"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tennisring.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=143"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tennisring.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=143"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}